Option Selection
Desktop
Contact Us For A Personalized Demo
An interactive floor plan (IFP) is a digital structural option selection aid and space planning tool that home builders use to sell new construction homes. Unlike a static floorplan with structural options displayed along the side, interactive floor plans allow home buyers to customize a home online by adding structural options, such as rooms, fireplaces, porches, alternate kitchen layouts, and more, directly to their plans. This gives them an accurate picture of the design of their new home. Also known as interactive house plans, many IFPs incorporate exterior house renderings, dynamic (real-time) pricing for options, and a furniture planner. IFPs may also feature hotspots that link to visual enhancements like virtual tours, interior renderings, photos, and Matterport tours. Top-tier IFPs increase viable sales leads by allowing buyers to save their customized plan and transmitting this buyer information to the home builder.
Homebuyers want to know if a floor plan will work for their lifestyle. Will their furniture fit, or might they need an extra room added to accommodate their family? An interactive floor plan encourages them to customize their home, creating an emotional connection and increasing their chance of purchasing. Bokka Group, a customer experience agency for home builders, shows that more than 90% of new home buyers say interactive floor plans played an important role in their buying decision.
Outhouse created the first interactive floor plan more than 20 years ago; and, ours is still the best and most affordable in the industry. Our Contrado VIP interactive floor plans offer robust features like a to scale furniture planner, electrical component selector, dynamic pricing for structural options, exterior renderings, and hotspots for virtual tours, visualizers, images, Matterport tours, and more. They also allow buyers to save their customized plans, and transmit that information to the builder. Buyer data can also be delivered directly to a Customer Relationship Manager (CRM) through an Application Programming Interface (API). Outhouse clients also have access to Google analytics for a detailed look at IFP traffic, visitor trends, top plans, and more.
Homebuyers can explore your floor plans, wherever they are, however they like. Available on all modern devices and browsers.
Interactive Floor Plans give homebuyers the power to peruse and add structural options, view exteriors, select electrical components, and arrange furniture with ease.
Responding to a homebuyer when they are interested and ready to purchase is crucial. Real-time notifications allow you to understand specific customer needs and respond immediately.
Desktop
Mobile
Desktop
Desktop
Mobile
Mobile
Desktop
Desktop
Mobile
Desktop