Anisazi Stone
Product Brochure
We have NEW Lower Print Pricing for 2023 Contact us to find out more.
Print marketing plays an integral role in new home sales. There's a reason Outhouse's Contrado VIP Interactive Floor Plan has a save button. It allows prospective homebuyers to save their customized floor plans and print them out for further review. Print marketing is powerful. Retail Focus Magazine informs us that print is 30% more memorable than digital. When print is synced with your digital marketing through QR codes, digital opt-ins, and calls to action, the two mediums strengthen and reinforce each other to create one of the most effective sales strategies.
My Interest is Piqued – Tell Me More!
Print marketing has staying power. Home builders often view digital marketing as the most effective way to attract and engage potential homebuyers. Interactive site plans, interactive floor plans, renderings, virtual tours, visualizers, and Matterport tours turn your website into one of the most potent marketing tools. But it is only compelling for the precious few moments a homebuyer is on your site. Print collateral, on the other hand, has a much longer life span. Brochures and floorplan/elevation minis often linger on a potential buyer's countertop or table for weeks or months, a lasting reminder of your homes and communities. Not every prospect immediately purchases a home, so print is a great way to keep them focused on yours.
The challenge builders face that is unique to our industry is the weekly sales cycle. From week to week, home prices may change, lot availability changes, and options may vary. The typical strip-mall printer or online printer is not equipped to automate this process. Outhouse built their business to serve a single industry – HOME BUILDING. We do all work in-house, from CAD for your construction documents to print materials for your sales centers. This allows all teams, including architectural, rendering, graphics, interactive, and print, to work in tandem. By doing so, we create accurate, up-to-date print materials consistent and coordinated with your digital marketing assets. Utilizing the latest technologies, we print and deliver materials on time every week, on the builder's schedule. Challenge solved – you send us your edits, and we coordinate these changes across all platforms.
A print piece is a physical thing. Brochures and flyers can stay in homes for months or even years.
Like seeing your favorite magazine at a newsstand, there’s something about print marketing that gives a sense of legitimacy.
Handing out printed marketing materials with your logo is an excellent way to solidify brand identity.
Product Brochure
Plan Mini
Fiori Community Brochure
Avance Folder
Line K - Brochure
Cedar Lane Folder
Sunflower - Plan Collateral
Community Map
Avance - Ranger - Collateral
Peralta trifold brochure
Benefits trifold brochure
Freedom Collection 9 x 12 folder
Home Buying Journey brochure
Almarte - Floor Plan / Elevation brochure